What is a consequence of changing sport timings due to media?

Changing sport timings to accommodate media scheduling can lead to players having to compete at unsuitable times, which is indeed a significant concern. This adjustment often aligns with times that are more convenient for television audiences rather than the actual athletes' natural rhythms or preferences. As a result, players may find themselves competing late at night, early in the morning, or during other times that may not align well with their physical readiness or mental focus. This impacts their performance and overall well-being, as the timing can interfere with their training schedules, recovery periods, and personal lives.

While increased live audience attendance, enhanced engagement with local communities, and higher satisfaction among players are potential outcomes of media involvement in sports, they do not specifically address the drawbacks faced by the athletes in terms of timing disruption. Hence, the focus on player experience highlights a critical dimension in understanding the broader implications of media influence in sporting events.